The campaign aims to reduce preventable deaths during childbirth.

Analysts note that similar initiatives in the past have struggled with funding delays and weak oversight, and say transparency will be key to success this time.

“This is a step in the right direction, but we will be watching closely to make sure the promises are kept,” said a community representative who attended the briefing.

Officials said the plan had been developed after months of consultation with residents, local leaders and technical experts, and that implementation would begin immediately.

Experts say the coming months will be decisive, as authorities balance competing priorities against limited resources.

Residents interviewed by our reporters said they were cautiously optimistic, citing previous projects that stalled after initial launches.

What happens next

Stakeholders have been invited to submit their views, and a progress report is expected to be tabled before the end of the financial year.